Just last week I was heading down to Brazil for an Embraer press event, and the good news was, thanks to some quirk of fortune, Continental had oversold its coach class seats on my nine-hour overnight flight from Houston to Sao Paulo, Brazil, so I was upgraded to Business/First. I was and remain happy for the fact. It meant that I didn't have to try sleeping bolt upright while being lulled sweetly by my neighbor's elbow searching for a home between my fourth and fifth ribs. First class would be a life saver.
And it was. Up to a point, that is.
By the 17th time the flight attendant had come by to offer me some little luxury--a hot towel, a linen napkin, a little all-in-one travel packet courtesy of Continental--I'd gotten to the point where I felt as though I was a player in a little pageant designed to teach everyone, especially those plebes back in coach, just how wonderful a thing it was to simply pay three times your coach ticket value to be treated like a human being. The nice folks at Continental were going to drive home the point that we lucky few were exceedingly well taken care of regardless of how annoying it was to us. And believe me, it was plenty annoying.
I don't know about you, but I like to be left alone when I don't have any compelling needs, even when that risks sending the message to any prying coach-class eyes that I'm not at that very second being pampered into a coma.
The good news was, they eventually left me alone and let me go to sleep. And the even better news was, the big seats reclined quite nicely, and I was actually able to sleep for several hours. Don't get me wrong: it wasn't anything remotely resembling a bed, but it was sleep of a sort. And I sorely needed it, as when I arrived in Sao Paulo, I had to hit the ground running. I had a full day after an airline night's sleep in first class. Not ideal, but doable.
As it turned out, on my Brazil trip I got the chance to sample three distinctly different modes of air travel: the aforementioned first class method; bizjet flying, and coach. They were, in fact, so different from each other that it seems an accident of fate that they're all referred to as "flying."
As everybody with a pulse and an internet connection knows, there's been a huge backlash among lawmakers and in the general media over the use of business jets for, er, well . . . conducting business. Frankly, the concept seems uncontroversial, kind of like using a car to drive or a fishing boat to fish. But much to my amazement, there remains a sense that airlines are a reasonable alternative to bizjet travel. They aren't.
My bizjet travel opportunity came the very afternoon that I arrived in Sao Paulo. After a harrowing hour-long ride in a limo (well, actually a Brazilian-made Chevy compact of some kind) from the big airport to Embraer's factory in San Jose' dos Campos, I settled into a series of great briefings on everything from Embraer's progress on its Phenom 300 light jet progress to its use of 3-D virtual reality to pre-test prototypes before they actually build them. My confession: my eyes closed briefly during the presentations. Not that they weren't interesting. Quite the opposite. It was just that I hadn't really slept normally, I hadn't showered, I'd changed into fresh clothes in the airport bathroom and been subjected to an hour of Sao Paulo's traffic.
Following a quick lunch, we shuttled out to the runway there at San Jose' and climbed into a company Legacy 600, the bizjet version of Embraer's uber popular ERJ 145 regional jet.
The hour-long trip felt as thought it took about ten minutes. I grabbed a captain's seat and simply rested. The flight attendant came by and offered me a drink and a Brazilian chocolate, but other than that pretty much left me alone. It was heavenly. The alternative? Well, other than a five-hour drive, there was no alternative.
Embraer doesn't have a jet that will make the trip from my home base of Austin to Sao Paulo non-stop. For that, you'd need an ultra-long-range airplane from Gulfstream, Falcon, Bombardier or, dare I say it, a Boeing BBJ or Airbus ACJ, all of which cost north of $45 million, in some cases, well north.
Are they worth it?
You bet. Had I flown a G550 non-stop from Austin to
San Jose' (no need to stop in Sao Paulo), I'd have arrived fully rested, showered, well fed and ready to do business. And I could have been back in the USA the very next morning, again, ready to work. The savings in time spent on such a trip is measured in days not hours.
This lesson was driven home to me on my return flight on Continental when I was not upgraded to first class. It was a brutal experience, for me and my 200 fellow steerage-class passengers, and by the time I made it home to Austin--following a four-hour layover in Houston, I was done. In fact, a day later, I'm still recovering. It was much worse than my first-class trip down to Brazil, which itself had been less than ideal.
The trip gave me new insights into just how valuable bizjets are to the people who fly on them. Are they a huge perk? Sure. But they're a perk that pays for itself in productivity, flexibility and time saved.
Pols and pundits might bash them, but believe me, you won't be seeing Nancy Pelosi settling in next to you in the middle seat of the coach section on your trip from D.C. to LA.
She'll be taking the company jet.